Leadership Keynotes | Elevate Focus, Agility & Peak Performance
A Transformational Keynote for Leading in an Age of Distraction
Today’s leaders are navigating a leadership landscape filled with complexity, competing demands, and constant change. The real challenge isn’t just getting more done—it’s knowing what matters most, eliminating distractions, and aligning people and purpose.
In this empowering leadership keynote, Penny Zenker, entrepreneur, strategist, and renowned Focusologist, shares her groundbreaking Reset Mindset—a focus-first framework that helps people lead with clarity, creativity, and confidence. This approach is designed to help leaders simplify decision-making, engage teams, and drive results with calm and control—even in high-pressure and changing environments.
This keynote is a call to stop reacting and start leading—with purpose, presence, and precision. Because when women lead with focus, they lead with power.
“Franchisees mentioned that your message was life-changing. The workshops were fantastic, a great mix of education and application. Doing three sessions at one conference is a tall order and you delivered so effortlessly.”
Brand President Care Patrol
“Penny provided a fun and motivational interactive virtual event for our women’s corporate networking group. We left knowing more about ourselves, armed with strategies for reducing stress and obtaining clearer focus. Five Stars for Penny!”
General Counsel, EVP Legal and Compliance, Secretary at PrimeLending
“We had extremely positive feedback from the team about the sales training and great results followed. One of our sales executives went from nothing in his pipeline to a $1.8 million deal in the month that followed.”
CEO Bridgewell Resources
8020 Sales Strategies helps your team apply the Pareto Principle to prioritize the highest-value sales activities—focusing on the 20% of actions that drive 80% of results. By targeting the right audiences and qualifying customers more effectively, your team will work smarter, close faster, and maximize impact where it matters most.
Research from Harvard Business Review shows that top performers are up to 400% more productive by focusing on high-value activities—and this session equips your team to do the same.





